May 14, 2014 In The News

PriceRite Coming to Camden

PriceRite, a discount supermarket owned by the Ravitz family, will open this fall on Mount Ephraim Avenue in Camden, it was announced Wednesday,

The 43,000-square-foot grocery – on the site of a Pathmark store that closed last year – will bring more than 80 full- and part-time jobs to the city, said Mayor Dana Redd.

“I am thrilled for our residents, and proud to partner with the Ravtiz Family and PriceRite to bring a high quality supermarket to Camden,” Redd said.

Ravitz Family Markets owns five ShopRite stores in Camden and Burlington Counties and plans to open a ShopRite on Admiral Wilson Boulevard in 2016.

“Expanding our commitment to the city of Camden with the addition of a PriceRite store is a natural step for us as we work to provide the community with fresh food at great prices,” said Jason Ravitz, vice president of retail operations.

City residents Ed and Maely W said Wednesday they were glad to hear the news of the PriceRite opening.

“When they shut down (the Pathmark) it made it so much harder for people to shop,” Maely noted. “The new store will be nice, but I think they should put one in North Camden where we live.”

Ed said he was interested in the job prospects. “I’m definitely going to stop by and put in application as soon as I can,” he said.

PriceRite is the registered trademark of Wakefern Food Corp., a retailer-owned cooperative based in North Jersey.

PriceRite stores do not advertise regularly, and there are no weekly circulars. Savings are passed along to its customers, who can save up to 50 percent off their grocery bills, Ravitz said.

“It’s similar to that of the warehouse clubs, but we don’t charge a membership fee. Customers can do a full shop in our PriceRite. They can’t do that at other, smaller discount grocery sites.”

State Senator Donald Norcross, D-Camden, said Wednesday the new store will be an “oasis” in Camden’s “food desert.

“Healthy nutrition and affordable options are critical to an individual’s well-being,” Norcross added. “The Ravitz family understands that and they acted quickly. Now we’re making lemonade out of lemons.”

Renovations on the old Pathmark will begin in June, according to Ravitz. “We hope to open in October or November. We’re really looking forward to the fall.

“This is a perfect segue for the Admiral Wilson Boulevard project,” he added. “This will enable us to get our feet wet, and then we can move right along.”